Why the absence of a crisp Value Proposition hurts your business?

You don't get a second chance to make a first impression. The lessor known your company, the sharper your Value Proposition needs to be. A crisp Value Proposition is essential for any business seeking to clearly communicate to customers, why they are different, better, and worth purchasing from. The Value Proposition should be able to [...]

By | April 25th, 2015|Step 6 - Value Proposition|

9 steps to developing a Growth Plan

Are your customers delaying their purchases? Are they more price sensitive? The research shows that you are probably being impacted by digital disruption without even realising it. Business Owners and Leaders need to combat disruptive changes to grow revenue. They do this by developing a growth strategy to concentrate scarce resources with confidence on the few options that [...]

By | April 1st, 2015|Core Topics, Growth Planning|