A business will not succeed or fail based on the information provided in a growth plan, but a plan can help a business idea become successful through focused planning and forethought.
Digital Disruption: Opportunity or Threat?
Australian businesses are in two minds about innovation according to a new report by American Express, The Economy of Shopping Small. On the one hand, 43% do not believe they are innovative; on the other, 57% overwhelmingly believe that innovation drives the success of their business. This is reinforced by another report, this time [...]
From bell curve to well curve: The story of customer polarisation
Digital disruption is rewriting the rules of business and competition. With the fast changing customer landscape, incumbent brands are at risk of being left behind. The alarming truth is that if you simply continue to do the same things that have brought you success in the past, your business will fail. Conventional assumptions about value [...]
Centres of Influence: 3 key barriers to success
Centres of Influence (COI’s) are key people within the target client segment that you need to penetrate. The COI is typically a trusted advisor of your target client. If executed correctly, COI’s introduce you to clients with whom you’d like to do business. The goal is to discuss how you work with their clients and [...]
To grow or not to grow? It’s an urgent choice between life and death
Last year in their Global survey of 400 CEOs, KPMG found an overwhelming refocus on growth after years of focus on risk aversion and operational efficiency. Fast forward twelve months, and KPMG’s Global CEO Outlook 2015 is even more upbeat about growth planning. 52% of CEO's picked aggressive growth: Asked to identify their organizational priorities [...]
SWOT your way to competitive advantage
Have you ever completed a SWOT analysis on your business, but didn’t really get much value out of it? You’re not alone. Getting the most out of a SWOT analysis is where many businesses get stuck. Identifying the internal strengths and weaknesses of your business, along with external opportunities and threats through SWOT analysis [...]
8 ways you are impacted by not having a Growth Plan
In the absence of a Growth Plan, many businesses suffer from severe knock-on effects that impact revenue growth. Building and sharing a Growth Plan with your team and external advisors ensures that you are sprinting in the correct direction of customer segments that most value your offerings. WATCH: Why GROW Strategy is [...]
Strategy for Growth: Weather the storm
In tough time, the first, and most frequently observed strategy is to do nothing. To wait until the economy improves. Alas, reduced growth and conservation of scarce capital is a normal course of action in a tough economy, and the good times may be a long way off. You risk having to lay off more [...]