A business will not succeed or fail based on the information provided in a growth plan, but a plan can help a business idea become successful through focused planning and forethought.
6 critical topics to test your business growth curve
Standing still is not an option. Any business that is not growing is going backwards. Too many companies face the day-to-day pressures of surviving and end up just “playing along with the market” in auto-mode. They are hoping growth that is lost in the past will somehow re-appear on their top-line revenue, in the [...]
Using a SWOT to assess your business growth potential
Strengths-Weaknesses-Opportunities-Threats (SWOT) analysis (1) is a widely recognised method for gathering, structuring and reviewing a snap-shot of the current situation - to ultimately aid in a methodical planning process to develop a growth plan for a company. Strategic Assessment The SWOT labels provide a framework for reviewing the position and direction of a company. Strengths [...]
Strategy for growth: Cross-selling
It is generally acknowledged that the approximate cost for acquiring a new client is 5 to 8 times more than retaining a current relationship. By applying this in the disrupted marketplace, it is logical to assume that, to increase market share, we need to cross-sell new products or services to existing clients. Clients will also benefit [...]
Six Strategies for growing revenue in tough times
Uncertainty and disruption is leading to a leaner and tougher business environment. Some organisations are emerging from the current state of economic uncertainty, poised to make spending reductions a permanent fixture. As we look to grow top line revenues, what strategies should we be adopting in this changing world? It is more than likely that [...]
Beyond surviving to thriving: How to change your mindset to change your Accounting practice
Accounting is a great profession to be in. Not only is it a rewarding profession where you can add a lot of value to your clients lives, but a high level of trust can be built over a number of years with both individual and SME clients. But there are storm clouds gathering, from [...]
Why the absence of a crisp Value Proposition hurts your business?
You don't get a second chance to make a first impression. The lessor known your company, the sharper your Value Proposition needs to be. A crisp Value Proposition is essential for any business seeking to clearly communicate to customers, why they are different, better, and worth purchasing from. The Value Proposition should be able to [...]
9 steps to developing a Growth Plan
Are your customers delaying their purchases? Are they more price sensitive? The research shows that you are probably being impacted by digital disruption without even realising it. Business Owners and Leaders need to combat disruptive changes to grow revenue. They do this by developing a growth strategy to concentrate scarce resources with confidence on the few options that [...]
Good sales strategy: the one test that matters
What is the difference between a sales strategy that succeeds and an equally well thought out strategy that fails? I was asked this interesting question by a CEO, the other day. After some reflection, I was able to share with him, that the only outcome that matters is that a good sales strategy works to [...]
How to validate your revenue growth strategy with confidence
Business Leaders running today’s organisations place a heavy emphasis on profit. Profit growth always requires top-line revenue growth, and they expect every one of their business units to be aligned with this growth plan. How can you test this? Here are 10 critical topics to validate your revenue growth plan against: 1. Market conditions: Have you got [...]
Growth plan: Why even falling flat on your face is good?
You don't want to finish your growth plan, ever! If your plan is done, your business will run out of steam - eventually. As the saying goes Even if you fall flat on your face, you're still moving forward. What does this mean in the context of growth? As a business owner, you need [...]