What is a Growth Plan?
Business Owners and Leaders need to combat disruptive changes to grow revenue. They do this by developing a growth strategy to concentrate scarce resources with confidence on the few options that matter. This is called a Growth Plan. The Growth Plan helps a business become successful through focused planning and forethought on the only thing that matters for revenue generation – the customer.
The output from GROW | STRATEGY is a Growth Plan. It provides the blueprint to guide Business Owners to discover new growth possibilities to grow your business; it frees you up to focus on the business by tracking and alerting you on any gaps between expectations and execution.
What is the difference between a Growth Plan and a Business Plan?
Many companies develop a Business Plan – mainly for external review in order to gain funding. This Business Plan then ends up gathering dust as its primary purpose is a one-off event. The Growth Plan takes the “revenue” elements contained within a Business Plan (eg the Go-to-Market section) and expands on it with the application of sound sales strategy to manage sustainable growth of the revenue line.
What steps do I need to take to build my Growth Plan?
There are 9 steps to developing a world class Growth Plan. We call this the Blueprint to power your business growth.
When do I know my Growth Plan is completed?
You don’t want to finish your growth plan, ever! If your plan is done, your business will run out of steam – eventually. As a business owner, you need to keep moving forward, aspiring to grow, whilst tapping into new ideas, at all times.
How do I start building my Growth Plan?
Here are six tips to gain momentum and help kick-start your plan to grow your business
How often should I review my Growth Plan?
We recommend reviewing your Tactics (in Step 9) on a weekly basis – at a minimum.
You can fine tune your Strategies and other related issues based on the outcome from the actions contained within the Tactics – as often as you need to. Finally, we suggest reviewing the overall direction and results from your Growth Plan on a quarterly basis.
Should I use my Laptop or Tablet to use GROW|STRATEGY?
We recommend using your Laptop (or Desktop PC) to access the GROW|STRATEGY Platform when creating your initial plan. The main reason for this suggestion is that there are features (eg drag-and-drop) that works only in a mouse-driven environment. For tracking of your actions or making revisions, you can use your Tablet. GROW|STRATEGY can be accessed from all popular browsers operating at the latest release level.
In the Cloud?
The GROW|STRATEGY Platform is hosted “in the cloud” at the secure IBM Soft Layer data centre. What’s the cloud? Think about when you use internet banking. Every time you access this data, you’re using the cloud. The cloud is a platform to make data and software accessible online anytime, anywhere, from any device. Thanks to this cloud paradigm, the principal owner of the growth plan can grant access to internal staff members and external advisers so that everyone is on the same page.