Strengths-Weaknesses-Opportunities-Threats (SWOT) analysis is a widely recognised method for gathering, structuring and reviewing a snap-shot of the current situation – to ultimately aid in a methodical planning process to develop a growth plan for a company
SWOT your way to competitive advantage
Have you ever completed a SWOT analysis on your business, but didn’t really get much value out of it? You’re not alone. Getting the most out of a SWOT analysis is where many businesses get stuck. Identifying the internal strengths and weaknesses of your business, along with external opportunities and threats through SWOT analysis [...]
Using a SWOT to assess your business growth potential
Strengths-Weaknesses-Opportunities-Threats (SWOT) analysis (1) is a widely recognised method for gathering, structuring and reviewing a snap-shot of the current situation - to ultimately aid in a methodical planning process to develop a growth plan for a company. Strategic Assessment The SWOT labels provide a framework for reviewing the position and direction of a company. Strengths [...]